Fearless Branding for Sift

Sift took the leap to rebrand and position themselves as the leading fraud prevention platform.

My contributions

  • Branding

  • Creative Direction

  • Strategy

  • Team Management

  • Web Design

  • Visual Design

The Solution

Sift updated their brand to stand out in a busy market. The project involved refreshing their visual identity, creating a new website and sitemap, updating assets, and preparing marketing materials. It also gave Sift new messaging that highlights their AI-powered fraud prevention, helping companies grow with confidence.

See the site

Launch video

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Ad Set 7 _ Paula’s Choice Case Study.png
Ad Set 7 _ Chargeback Fraud Solution Page.png
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Ad Set 4 _ FIBR.png
Ad Set 2 _ Q2 Index Report.png
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